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BMW 3-Series (E90 E92) Forum > BMW E90/E92/E93 3-series General Forums > General E90 Sedan / E91 Wagon / E92 Coupe / E93 Cabrio > Why is BMW's Resale Value So Damn Low?!



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      06-20-2013, 09:00 AM   #1
Mturbo
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Why is BMW's Resale Value So Damn Low?!

To put it simply, I hate the thought of splurging over $100k on a new 750 and 6yrs later any little jerk off can buy one for as low as$15k!

The S class and the 7 series have a comparable MSRP yet you can find an '07 750 for like $15k and the same year S classes with similar miles are still $30k!!

I own a '09 SL63 in addition to my 335i so I am enjoying the best of both worlds. However, saying all that I think I'm authorized and can honestly say that bmw is the ultimate driving machine!! So what the hell is up with low resale value?!

(please note I am in no way comparing a 3 series to a amg tuned SL.) Lol
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      06-20-2013, 09:20 AM   #2
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I think it mostly comes down to reliability. A 10-year accord is going to serve you well for many years with almost no cost, so they depreciate approx. ~$100 a year (I recently sold my wife's accord after 5 years of driving for $300 less than we bought it).
On the other hand, a BMW in most cases is not worth owning without a warranty.
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      06-20-2013, 09:30 AM   #3
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My guess is there are a lot more sellers than buyers, and supply/demand kicks in. When you buy one of these cars new, you pay top dollar. when it gets around 50k miles, you want to be rid of it before it breaks, and you are one of thousands of people in the same boat. Buyers then have the luxury of a bloated market (way more 335's on autotrader than SL63's) and can just wait for a cheap one to surface.

It might also have to do with the customer base. Most people that want a 760 aren't overly concerned with cost, since they can afford to spend 100k on a car, and aren't considering buying used.
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      06-20-2013, 09:36 AM   #4
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There is not a "demand" for used 5yo or more BMWs. Merc are more expensive out the lot, and are a lot more reliable in most cases which is why you could get BMWs so low. As mentioned before, a BMW without a warranty is not something feasible.
Also depending on the model ( comparing 335i vs a SL63 or something amg ) the production number of BMWs is much higher then Mercs
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      06-20-2013, 09:37 AM   #5
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There's a difference between primary and secondary markets. The kind of people that buy a BMW 7 Series are "new car people". This same dynamic plays out to a lesser extent with the 5 Series. These people are just not into used cars. They sell their used one and buy another new one.

Maintenance and repair cost is a factor but it's not the only factor. It's not that cheap to maintain an E36 that's over 10 years old. But when I moved to L.A. I found myself priced out of the E36 M3 market. The decent (well maintained cars without weird modifications) were priced above $10k some were at $15k (this was in early 2010). I'm not sure what they're going for today but they hold their value well. And forget the E30 M3... they've gone UP in price.

The guys that are "aspirational" and are waiting for prices to come down so they can buy in are usually after 3 series, Z series or M cars. Take a look at the resale value of BMW M cars. There is always someone waiting to buy an M car. I think that roadsters always have a market (so Z cars hold value) because somebody's "always wanted one".

I'm hoping that well maintained well kept E9x 335i's will find themselves a category like this. Especially coupes, especially manual transmission coupes. Just take a look at the E46 ZHP market. Manual ZHP's are rare and command a premium.
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      06-20-2013, 09:54 AM   #6
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Quote:
Originally Posted by walmark View Post
I think it mostly comes down to reliability. A 10-year accord is going to serve you well for many years with almost no cost, so they depreciate approx. ~$100 a year (I recently sold my wife's accord after 5 years of driving for $300 less than we bought it).
On the other hand, a BMW in most cases is not worth owning without a warranty.
This. Usually the "bread and butter" car of each manufacturer doesn't take a huge price hit when compared to the other models. Take example the 3 series vs the 5,6, and 7 series. The 5,6, and 7 series hasn't been out for as long as the 3 series and BMW doesn't mainly focus on these series since the 3 series is the top money maker. If I were to get the high end series of BMW or Mercedes, I'll let someone take the big price hit first, then I'll pick it up CPO'd for about half the cost.
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      06-20-2013, 09:55 AM   #7
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7 series are not that reliable, that is the main reason why a lot of them cost cheaper than 3 and 5 series of comparable years. Nobody wants to to buy 15k car and then pay 1k for every little thing that breaks. Mercs depending on models probably are more reliable than 7 series therefore cost more. I have only heard bad things about owning a used 7 series, and would never consider one.
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      06-20-2013, 10:02 AM   #8
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Luxury brand mass produced cars lose their value quickly. They essentially aren't worth the money but the BMW brand name jacks up the price a lot. Exotics will usually keep their value better.
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      06-20-2013, 10:09 AM   #9
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Quote:
Originally Posted by thenewrick View Post
Luxury brand mass produced cars lose their value quickly. They essentially aren't worth the money
True.

Also, OP, I believe that you may have chosen a poor comparison. The Mercedes s class has one of the worst rates of depreciation of any car(and most AMGs arent far behind). This is why Elon chose to guarantee that the Tesla would hold its value better than a comparable S class. It's a bit like saying, "I guarantee that my new car will be faster and more reliable than a 1976 AMC Pacer!"

None of these cars (unless somehow rare or made rare as a "survivor") will hold their value.
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      06-20-2013, 10:42 AM   #10
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You cannot buy a 2007 750 for 15,000. Maybe with well over 120-130kmiles but who buys a 7 that high in mileage?

2006-7 750s with around 70-80k are going or 18k
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      06-20-2013, 10:55 AM   #11
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Quote:
Originally Posted by Mturbo View Post
To put it simply, I hate the thought of splurging over $100k on a new 750 and 6yrs later any little jerk off can buy one for as low as$15k!

The S class and the 7 series have a comparable MSRP yet you can find an '07 750 for like $15k and the same year S classes with similar miles are still $30k!!

I own a '09 SL63 in addition to my 335i so I am enjoying the best of both worlds. However, saying all that I think I'm authorized and can honestly say that bmw is the ultimate driving machine!! So what the hell is up with low resale value?!

(please note I am in no way comparing a 3 series to a amg tuned SL.) Lol
If you are able to get a 6 year old 7 series at that price than that car probably has one of the following issues;
1. High Milage
2. One hell of a Carfax report.
or a combination of both.
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      06-20-2013, 11:02 AM   #12
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No one wants a used 7, not many people want a new 7. Demand is to low to maintain higher resale.
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      06-20-2013, 11:14 AM   #13
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It basically comes down to simple supply and demand. BMW's target is volume. Its got little to nothing to do with the reliability or quality. There is a lot more BMWs per customer as there are Mercs.

Sometimes when the new models hit the floor, dealerships mark the older (still new) ones as used/demo and mark down the price as an incentive so they can sell the new ones that just came in, as well as the old ones.

This causes the price for an actual used one to tank as a potential customer would be looking at a very low millage or potentially new demo from the dealer rather than a used from a private seller.
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      06-20-2013, 11:44 AM   #14
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A 7 Series has a 10k out-of-warranty repair procedure for a coolant leak, and that's not the only 5 figure repair it has coming later in its life. If people know this, they necessarily discount it from a used sale price. It's not as if people are stupid, if that were the case, this forum would rule the world.
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      06-20-2013, 12:09 PM   #15
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Quote:
Originally Posted by John 070 View Post
A 7 Series has a 10k out-of-warranty repair procedure for a coolant leak, and that's not the only 5 figure repair it has coming later in its life. If people know this, they necessarily discount it from a used sale price. It's not as if people are stupid, if that were the case, this forum would rule the world.
That's what they call a Mechanics special

Honestly, if BMW would put together a second CPO to cover years 6-8 and up to 125k miles... I bet people would still buy them at a better value, maybe do something where the deductible is like 10% of the dealership rip off cost to fix it? Or maybe even let you DIY or Indy mechanic with no deductible???
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      06-30-2013, 11:32 PM   #16
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True true& true! Smh...
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      07-01-2013, 12:03 AM   #17
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your profile sais u have a 2010 sl63, yet u say u have an 2009, i feel like u are one of those little jerk offs who hate other jerk offs for picking up depreciated german cars up used.
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      07-01-2013, 01:19 AM   #18
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Quote:
Originally Posted by Newmember343 View Post
your profile sais u have a 2010 sl63, yet u say u have an 2009, i feel like u are one of those little jerk offs who hate other jerk offs for picking up depreciated german cars up used.
Actual ASSHOLE, my wife's is the 2009 (same difference) and since this is a bimmer post didn't feel like I needed to put it out there etc etc; but since you took the time to investigate my profile I won't let your 'hard work'go in vein! Google me and log on to www.WebuildBigThings.com and when your ready to get out of your trailer and have a new house built Holla!!!
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      07-01-2013, 05:33 AM   #19
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So you're problem is that you're worried that the "peasants" will be able to drive the same car as you in 6 years? Life is so unfair!
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      07-01-2013, 06:22 AM   #20
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I have no faith in humanity when threads like this are made. So much little peen syndrome around these parts these days...
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      07-01-2013, 06:37 AM   #21
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Quote:
Originally Posted by Mturbo
Actual ASSHOLE, my wife's is the 2009 (same difference) and since this is a bimmer post didn't feel like I needed to put it out there etc etc; but since you took the time to investigate my profile I won't let your 'hard work'go in vein! Google me and log on to www.WebuildBigThings.com and when your ready to get out of your trailer and have a new house built Holla!!!
What does this have to do with BMW depreciation? You're the one who sounds like an a**hole.
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      07-01-2013, 06:52 AM   #22
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Like mentioned owning a bmw is a chore...Specially a 7 series they can get extremely expensive to fix. From what ive read there is problems on some years with coolant valleys between the block and alternator. Not to mention everything I dont know about on those cars. Your talking about owning car with msrp in 80-95k. Not good idea unless your very knowledgeable with bmw and have good tools and bmw computer setup also.

I almost bought one before my E90 but I did pre-purchase inspection...Previous owner said no to like 6k of work because of coolant valleys and sold it month later. Your SA can see the service history nationwide on any bmw just fyi incase some of you didnt know. What was repaired and not repaired after dealer inspection.

Been actually debating on getting chevy cruze eco myself but eh, the e90 is reliable so no reason to really get rid of her other then less miles on car and little better gas mileage.
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