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      01-28-2020, 06:39 PM   #1
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BMW M Collaborating with Artist FUTURA 2000 on Limited "M2 Edition Futura"

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BMW meets FUTURA 2000: Three exclusive originals and a limited edition of the BMW M2 Competition.
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January 29, 2020

At the Frieze Los Angeles art fair, BMW M will be presenting a comprehensive collaboration with iconic international contemporary artist FUTURA 2000.


Munich. In the wake of the further development of BMW Individual, BMW M GmbH will be presenting its latest collaboration, a multi-tiered project with eminent international contemporary artist FUTURA 2000. The partnership will debut at Frieze Los Angeles 2020. In this collaboration, FUTURA 2000, who is known for his mastery of colour, concentric forms, and kinetic composition, will create three exclusive and unique versions of the BMW M2 Competition (combined fuel consumption: 10.0 l/100 km; combined CO2 emissions: 227 g/km) in his unmistakable style, whilst also designing a limited-edition series of the BMW M2 Competition which is scheduled for public purchase in June 2020. One of the hand-painted BMW M2 by Futura vehicles will celebrate its world premiere at the second Frieze Los Angeles – being held at the Paramount Pictures Studios in Hollywood from 13 to 16 February.

FUTURA 2000, born Leonard Hilton McGurr, established himself as a pioneer when graffiti met the formal gallery ecosystem in the 1980s. He quickly became known for his radical approach on the street, introducing abstraction to an entirely letter based discipline, and found himself part of a wider art movement that included the likes of Jean-Michel Basquiat, Keith Haring, and Dondi White. Aside from his decades-long career as a contemporary artist, he has achieved great success as a commercial artist, collaborating with several well-known brands.

With the unique BMW M2 by Futura and the BMW M2 Edition Futura, BMW M GmbH is setting trends both in the high-performance vehicle sector and the art scene.

About Futura 2000

FUTURA 2000, born Leonard Hilton McGurr, became a pioneer when graffiti met the formal gallery ecosystem in the 1980s. Known for his radical approach in the street, he introduced abstraction to an entirely letter-based discipline. His work caught attention in the 1980s, and he found himself as part of a wider art movement that included the likes of Jean-Michel Basquiat, Keith Haring, and Dondi White. Entirely self-taught in what he calls “the subway school”, FUTURA 2000 has been compared to Kandinsky for his mastery of colour, concentric forms, and kinetic composition—and friends Basquiat, Kenny Scharf, and Rammellzee for his progressiveness and of-the moment dynamism.

Radical then, his methodology can now be viewed over a span of decades as something consummately pure. When compared to many street artists who have come along since its seminal moment in the 1980s New York, FUTURA 2000’s work still stands apart for its subtlety, use of white space, and elemental quality. Insight and proficiency have kept him relevant for 40+ years with no signs of slowing down. He has also achieved great success as a commercial artist, having collaborated with several well-known brands.

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      01-28-2020, 06:49 PM   #2
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Cool.... can he paint the G80 GRILL so It can look smaller
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      01-28-2020, 06:51 PM   #3
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Huge fan of BMW art cars. Looking forward to this reveal.
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      01-28-2020, 06:52 PM   #4
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Cool.... can he paint the G80 GRILL so It can look smaller
^ This ‼️
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      01-28-2020, 06:53 PM   #5
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Cool.... can he paint the G80 GRILL so It can look smaller
There's no way you can hide that monstrosity...

#InB4ModDelete ***runs
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      01-28-2020, 07:04 PM   #6
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Quote:
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Cool.... can he paint the G80 GRILL so It can look smaller

wtf - every time I see one.
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      01-28-2020, 07:15 PM   #7
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All this effort but they can't offer the individual package on the F87, stupid
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      01-28-2020, 07:56 PM   #8
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All this effort but they can't offer the individual package on the F87, stupid
Crazy isn't it lol
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      01-28-2020, 08:23 PM   #9
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All this effort but they can't offer the individual package on the F87, stupid
/thread. :
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      01-28-2020, 08:39 PM   #10
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Cool.... can he paint the G80 GRILL so It can look smaller
Hilarious, that’s a good one
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      01-28-2020, 08:50 PM   #11
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> whilst also designing a limited-edition series of the BMW M2 Competition which is scheduled for public purchase in June 2020

Just a paint job...or?
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      01-28-2020, 08:56 PM   #12
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I hope this comes with the M2 emblem in the FUTURA font too....
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      01-28-2020, 09:55 PM   #13
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While not really the same as the previous BMW art cars, I can't wait to see what the final product looks like - I enjoyed the John Baldessari and Cao Fei M6 GTLM and GT3 art cars.

Last edited by TheBingoBalls; 01-28-2020 at 10:33 PM..
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      01-29-2020, 12:36 AM   #14
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I'm sure it'll incorporate his signature sphere shaped object designs.
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      01-29-2020, 02:41 AM   #15
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A BMW Limited Edition in 2020 which region I wonder?
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      01-29-2020, 02:57 AM   #16
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I'm sure it'll incorporate his signature sphere shaped object designs.
6 aligned longitudinally down the bonnet.
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      01-29-2020, 06:33 AM   #17
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I'm sure it'll incorporate his signature sphere shaped object designs.
6 aligned longitudinally down the bonnet.
Very cool.

His son is also a bad ass photographer..
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      01-29-2020, 08:00 AM   #18
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I find this to be one more exhibit which shows we are at the end of sports cars as we currently know and appreciate them.

Let me elaborate on this, I find it common for a car company to do things such as this when nearing the end of current platforms. Artist collaboration of this kind has not been done before for a production vehicle, at least not to my recollection. Creating these now obvious future collectibles which are destined to be enshrined in a lucky man's or woman's garage, is just a parting gift for the gear heads.

A front engine, six-speed manual, rear drive sports car of this sort is just no longer going to be overly developed. It's just a matter of time.

In a way it makes me sad, but it's an inevitable truth. I may not be a huge fan of this fact, but it is going to happen nonetheless. I guess in a way this reminds me of this fact. Just my two cents.
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      01-29-2020, 08:27 AM   #19
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Quote:
Originally Posted by JJSchmooze View Post
I find this to be one more exhibit which shows we are at the end of sports cars as we currently know and appreciate them.

Let me elaborate on this, I find it common for a car company to do things such as this when nearing the end of current platforms. Artist collaboration of this kind has not been done before for a production vehicle, at least not to my recollection. Creating these now obvious future collectibles which are destined to be enshrined in a lucky man's or woman's garage, is just a parting gift for the gear heads.

A front engine, six-speed manual, rear drive sports car of this sort is just no longer going to be overly developed. It's just a matter of time.

In a way it makes me sad, but it's an inevitable truth. I may not be a huge fan of this fact, but it is going to happen nonetheless. I guess in a way this reminds me of this fact. Just my two cents.
IMO BMW is only concerned with their image now; not their products. They want things to go viral on social media even though they usually do not. This is probably just another attempt at that.

They'll probably give one away to some cheesy influencer with 40 quadrillion Instagram followers; just to 'sell' the idea.
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      01-29-2020, 08:42 AM   #20
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"FUTURA 2000, who is known for his mastery of colour, concentric forms, and kinetic composition, will create three exclusive and unique versions of the BMW M2 Competition (combined fuel consumption: 10.0 l/100 km; combined CO2 emissions: 227 g/km) in his unmistakable style, whilst also designing a limited-edition series of the BMW M2 Competition which is scheduled for public purchase in June 2020"

What changes are being made besides paint in this limited-edition series?
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      01-29-2020, 09:21 AM   #21
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What changes are being made besides paint in this limited-edition series?
They're making the grille bigger.
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      01-29-2020, 10:38 AM   #22
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Beat him to it, I already use Futura font on my M2
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