[///MPhatic]

This is NOT a negative Audi post, sorry to disappoint anyone.

Last night I attended a local car meet, and as soon as I pulled in this nice kid in an Audi S4 pulled up beside me and asked if he could take a pic of my car, remarking on the color. I said, sure, that's a nice car you've got there yourself. And it was. It sounded monstrous, and looked menacing as hell in semi-gloss black with gloss black wheels shod with wide 888R's. We exchanged niceties as we both took some photos and he was on his way.

When I got home and started editing, I looked at the shot and realized that it clearly showed why I have never even considered buying an Audi. It's not just that I much prefer to tail-wag than to launch, but the amount of aggression between the two brands is, and has always been massive. I realize that Audi is trying to appeal to a different demographic, that they prefer subdued, mature performance and styling to BMW's obvious bravado, but I think that's the core of it. Even at the age of 53.

Before the R8 crowd gets here, yes, I love them, but I'm weird because I prefer the original R8, and also yes, it's in quite a different price-point, and the goal of the car is quite different from an M2. Given a choice between a pristine R8 and a high-mileage 458 it's the 458 I'd take.

[m2ss]

Beauty and the beast...and the Audi...lol

[MSYm4]

Not even close…

[fourthchirpin]

as coming from and still own VW's I understand what your saying. VW/Audi has always appealed to a different group of car lovers.

as Audi has its roots in rallye motorsports their path is different than BMW imo.

[///MPhatic]

Pretty aggressive, but I'd rock this RS6 GTO.

[carchrism5]

Can't really compare an M2 niche car to an S4 which is more apples to apples with an M340. Now if you go back to the B7 RS4 that is where their design to me was at peak (coincidentally the same time when the Gen 1 R8s came out, which I also agree are better looking than Gen2 and am currently searching for one now for myself). I actually think back then they complemented one another as an RS4 and 1M was an excellent duo, then throw an R8 in and you have a nice 3 car garage.

[///MPhatic]

Originally Posted by carchrism5

Can't really compare an M2 niche car to an S4 which is more apples to apples with an M340.

I think the results would be the same. Audi is just more subdued overall.