[MR.]

Originally Posted by spellbmw

You can order a red start button from mod bargains

I know... I have one ?

MR

[quduoheng]

Originally Posted by vasi_M3

Curious to see how BMW will maintain a good weight distribution in the M2 CP if they replace the N55 (~ 132 KG) with the S55 (~195 kg)....nt to mention the battery pack if all of these speculations are true

Maybe the weight difference won't be that much. From the disguised M2 we see, there is no cooler on top of the engine. Less cooling capacity, less power compare to the S55 on M3/4.

I guess a back up tire will adjust the weight distribution alright.

[termigni]

Originally Posted by Reedomn

Another...weird....

omg this M2 Superfast comes with BLACK start button!!!! I MUST!!!!!!!

[duky]

So autoblog is claiming M2 competition will replace current M2, which seems odd. Even odder is that this thread is claimed as the source:

https://www.autoblog.com/2018/02/13/...-405-hp-debut/

Am I missing something? I didn't see that mentioned here

[N54]

Originally Posted by ndukyh

So autoblog is claiming M2 competition will replace current M2, which seems odd. Even odder is that this thread is claimed as the source:

https://www.autoblog.com/2018/02/13/...-405-hp-debut/

Am I missing something? I didn't see that mentioned here

Yes it’s been mentioned several times that the N55 M2 production will end and the new S55 M2 Comp takes over

[khanyam4]

The competition package is what all the base M car should of been. It’s make perfect business and any of you who think other wise just have more dollar then cents.

[M3 Adjuster]

Originally Posted by khanyam4

The competition package is what all the base M car should of been. Ità‚Âà ƒÂƒÃ‚Â‚ÃƒÂ‚Ã‚Â’s make perfect business and any of you who think other wise just have more dollar then cents.

The 2016-2018 M2 is what it is.
The M2 Competition is not what the M2 " should have been", The M2 Competition is what the M2 became.

# because Manufacturers improve things ..which of course makes perfect business sense ..

[quduoheng]

Originally Posted by M3 Adjuster

The 2016-2018 M2 is what it is.
The M2 Competition is not what the M2 " should have been", The M2 Competition is what the M2 became.

# because Manufacturers improve things ..which of course makes perfect business sense ..

The "perfect business sense" is to deliberately degrade the car, fit N55 engine. And delete M -Minor, M-seat, M buttons and so on.
Because even with this down grade, it still makes M2 a decent car. So it leaves room for new generation to come without scraching their head too hard.

[Destroya]

Originally Posted by quduoheng

The "perfect business sense" is to deliberately degrade the car, fit N55 engine. And delete M -Minor, M-seat, M buttons and so on.
Because even with this down grade, it still makes M2 a decent car. So it leaves room for new generation to come without scraching their head too hard.

By your measure every new model that comes out is inadequate.

[M3 Adjuster]

Originally Posted by quduoheng

The "perfect business sense" is to deliberately degrade the car, fit N55 engine. And delete M -Minor, M-seat, M buttons and so on.
Because even with this down grade, it still makes M2 a decent car. So it leaves room for new generation to come without scraching their head too hard.

No idea what you are trying to say. The business model for the M2 is as follows:


BMW markets the M2 as a loss leader. An excellent product that makes very little profit for the dealers. This motivates the dealer to sell a vehicle that is in stock and that makes higher margins. The M235/240, the M3 and the M4 are all vehicles that dealer sales reps try to sell
customers up or down to.

The M2 is usually not available on the lot ( other than perhaps a demo) which is standard operating procedure for a loss leader.

The M3 and M4 have items that many buyers want.. s55 , "M mirrors ", "M seats" , nicer leather , nicer looking carbon fiber. CF roof
A larger color palette of standard colors ,
Bmw individual is available. Etc etc.

M3 and M4 and M240 are all usually available on the lot or can be purchased and received sooner than M2.

Combine the the Leasing options and price discounts for the M3/M4 which are readily available and most buyers F off and buy an M3/M4 which is what BMW NA/AG wants.

Nominal improvements to the M2 will keep the sizzle going and customers will continue to come in to stores, be disappointed by the lack of availability , and will often switch to the M3 and M4.

[M3_WC]

Originally Posted by ndukyh

So autoblog is claiming M2 competition will replace current M2, which seems odd. Even odder is that this thread is claimed as the source:

https://www.autoblog.com/2018/02/13/...-405-hp-debut/

Am I missing something? I didn't see that mentioned here

It has been known for sometime the N55 M2 end of production is July 2018.

[M3_WC]

Originally Posted by khanyam4

The competition package is what all the base M car should of been. It’s make perfect business and any of you who think other wise just have more dollar then cents.

Keep in mind this isn’t the traditional add-on “competition package”, this is a new model range being introduced.

[khanyam4]

Originally Posted by M3 Adjuster

The 2016-2018 M2 is what it is.
The M2 Competition is not what the M2 " should have been", The M2 Competition is what the M2 became.

# because Manufacturers improve things ..which of course makes perfect business sense ..

okay man

[khanyam4]

Originally Posted by M3_WC

Keep in mind this isn’t the traditional add-on “competition package”, this is a new model range being introduced.

okay got it

[Artemis]

Originally Posted by quduoheng

The "perfect business sense" is to deliberately degrade the car, fit N55 engine. And delete M -Minor, M-seat, M buttons and so on.
Because even with this down grade, it still makes M2 a decent car. So it leaves room for new generation to come without scraching their head too hard.

quduoheng, you've been younger too, with plans and opportunities, and evolved over time to the person you're now. Among all choices you ever made, you undoubtedly also made - alike all of us - some which were cautious and which, from hindsight, might have been more ambitious. But back then you had your reasons for a risk-adverse approach.

The original M2 paved the way for the M2 Competition. Alike a ladder to get to another floor: increasing the price-tag closer to M3/M4 territory. The car world is now familiar with the M2. The hype exists. BMW M can afford with confidence to raise the M2 bar a few notches.

[Aust350z]

Originally Posted by quduoheng

Maybe the weight difference won't be that much. From the disguised M2 we see, there is no cooler on top of the engine. Less cooling capacity, less power compare to the S55 on M3/4.

I guess a back up tire will adjust the weight distribution alright.

can see the new style grilles in this picture after the leaked images

[OG///M]

Originally Posted by M3 Adjuster

No idea what you are trying to say. The business model for the M2 is as follows:


BMW markets the M2 as a loss leader. An excellent product that makes very little profit for the dealers. This motivates the dealer to sell a vehicle that is in stock and that makes higher margins. The M235/240, the M3 and the M4 are all vehicles that dealer sales reps try to sell
customers up or down to.

The M2 is usually not available on the lot ( other than perhaps a demo) which is standard operating procedure for a loss leader.

The M3 and M4 have items that many buyers want.. s55 , "M mirrors ", "M seats" , nicer leather , nicer looking carbon fiber. CF roof
A larger color palette of standard colors ,
Bmw individual is available. Etc etc.

M3 and M4 and M240 are all usually available on the lot or can be purchased and received sooner than M2.

Combine the the Leasing options and price discounts for the M3/M4 which are readily available and most buyers F off and buy an M3/M4 which is what BMW NA/AG wants.

Nominal improvements to the M2 will keep the sizzle going and customers will continue to come in to stores, be disappointed by the lack of availability , and will often switch to the M3 and M4.

Seen you explain this so many times and I still appreciate when you do it.
Seems like no matter how many times it was explained before, there's always someone new or someone who just don't get why the M2 was made this way.

[chris719]

Originally Posted by M3 Adjuster

No idea what you are trying to say. The business model for the M2 is as follows:


BMW markets the M2 as a loss leader. An excellent product that makes very little profit for the dealers. This motivates the dealer to sell a vehicle that is in stock and that makes higher margins. The M235/240, the M3 and the M4 are all vehicles that dealer sales reps try to sell
customers up or down to.

The M2 is usually not available on the lot ( other than perhaps a demo) which is standard operating procedure for a loss leader.

The M3 and M4 have items that many buyers want.. s55 , "M mirrors ", "M seats" , nicer leather , nicer looking carbon fiber. CF roof
A larger color palette of standard colors ,
Bmw individual is available. Etc etc.

M3 and M4 and M240 are all usually available on the lot or can be purchased and received sooner than M2.

Combine the the Leasing options and price discounts for the M3/M4 which are readily available and most buyers F off and buy an M3/M4 which is what BMW NA/AG wants.

Nominal improvements to the M2 will keep the sizzle going and customers will continue to come in to stores, be disappointed by the lack of availability , and will often switch to the M3 and M4.

I doubt it's a loss leader. It's still a 2 series with an N55 engine selling for mid $50k and it has almost no bespoke parts, so it benefits from the volumes of the F8x where it shares those parts and the rest of BMW line with N55. I am 100% sure they are making a profit on each car. It may not have quite the margins a fully optioned M4 has though.

We agree it's a tactic to get you to buy-up, though.

[beppeM3+123d]

I really hope that m2 Comp will cost 5k less than m4 so actual m2 will stop decrease value.
Based on etk m4 engine is much more expensive!

[farns2345]

Originally Posted by Gatte

That is true and that is not how the badge will look like in the back.

Why would BMW put competition on the rear end for this model when they haven't for any other versions of m competition models ??

[beppeM3+123d]

Originally Posted by farns2345

Why would BMW put competition on the rear end for this model when they haven't for any other versions of m competition models ??

Based on the leaked info
- n55 replaced and m4 engine downgraded as standard
- available competition pack with seats, ccb, and so on

[BishUK]

Originally Posted by farns2345

Why would BMW put competition on the rear end for this model when they haven't for any other versions of m competition models ??

This is not a competition "pack" this is a new model with a new engine called "M2 Competition" - at least that's what the rumours are telling us anyway.