01-22-2009, 09:15 AM | #23 |
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i dont see the big deal.... they are merely just securing themselves "in-case" of anything. theres nothing to be pissed about, they are just covering their asses. And a sales drop of 4 percent is alot harder than you think. owner of a grocery store probably would loose only a few grand at four percent, but BMW would be loosing a considerable amount.
let them do whatever they gotta do.
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01-23-2009, 11:24 AM | #24 |
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I think the issue is profits decline and not sales decline. Bimmer magazine reported recently that BMW's 2008 profits dropped by 68%. If I remember my history correctly the German government bailed out BMW in the '50s.
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01-25-2009, 11:32 AM | #26 |
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What on earth is all the fuss about ?
The American manufacturers have been well and truly caught out because many of their vehicles are not that desirable anymore - heavy fuel consumption, based on a truck. The view of people like BMW and others is simple. If the American government can effectively bail out almost the entire US automotive industry then that is a massive distortion in the market. Clearly it is - (thats not to say that I wouldn't do exactly the same thing - we are talking about people's jobs and their families and that is very important). Often the ability of people to buy cars is due to personal loans and if these are drying up through the credit crunch then doesn't matter how good your cars are - they just won't sell. Similarly all companies - even ones that are as consistently profitable as BMW, have to invest Billions in designing new cars and to over come the ups and downs use cash reserves or short terms loan to assist company cash flow. This is what this is about. BMW remains a very profitable company but rightly doesn't want to see its less successful rivals get tax payers money when it gets none. Its just about being fair.... |
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01-25-2009, 03:03 PM | #27 | |
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GM and Ford are highly successful companies in Europe and much much larger companies than BMW. BMW has been successful in convincing the consumer that its cars are the best. Most BMW owners couldn't tell a BMW from a Buick if they drove them blindfolded. It's the Roundel they are buying. BMW routinely ranks lower in reliability and cost of ownership than the American brands, but because they drive nice, people overlook it. Now that credit is expensive, BMWs are much more difficult to afford. That is why they dropped 68% in profit last year. |
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01-28-2009, 03:36 PM | #28 | |
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weird! I heard that BMW is much bigger than the top 3 US automakers combined!
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