|
When it comes down to the product vs product, the BMW lineup as it is now stands no chance against Mercedes in the USA. Bmw has been living for a long time off lease rates, nothing more. A product that was actually compelling to buy would turn this around immediately, but the cost of creating a good car like the e46 is too high and BMW is more interested in lowest possible production cost and fooling customers with more logos, a million "special" editions and low lease rates. Anyone who thinks the current crop of bmws is superior to benz has their head in the sand.
__________________
Nice cars
|