Quote:
Originally Posted by vitaly
Absolute volume isn't that interesting of a metric unless that's the sole factor one wants to optimize. Perhaps BMW needs to sell millions of vehicles these days to have a chance of meeting profit targets but that's what some are questioning as the strategy. Porsche delivered 200+k cars last year globally, which is a record for them, and are a picture of automotive health at the moment.
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Porsche profita $17.500 per car where BMW only makes $5.000
https://www.bloomberg.com/news/artic...s-up-to-17-250