Quote:
Originally Posted by Artemis
FWIW: an attempt of a brief 1M timeline: - 8 July 2010: teaser video "Step 1";
- 27 August 2010: teaser video "Unveiled";
- late August 2010: teased at a private event in the US (BMW CCA Oktoberfest 2010) - no full reveal;
- 6 October 2010: Paris teaser video "Unveiled part 2";
- 18 November 2010: revealed to a small group in Leipzig (including a couple of forum fellows);
- 20 November 2010: teaser video "Step 2" (about the 18 November 2010 reveal);
- 7 December 2010: teased in London at Autosport Awards 2010 " - Joy is unveiled" ("Unveiled part 3");
- 8 December 2010: teaser video "Step 3" ("And now it's your turn");
- 13 December 2010: Skiddmark full reveal video made available on YT ("In the Studio with BMW's 1 Series M Coupe | SkiddMark");
- 16 December 2010: BMW full reveal video through Bimmerpost made available on YT ("11+ Min Video of BMW 1 series M Coupe (1M). Acceleration, Track, E30 M3 Footage");
- January 2011: world premiere at Detroit Motor Show;
- March 2011: start of production
- May 2011: raving car journalists reviews pour in, the 1M is (un)available at ///M dealerships (first deliveries) and the frenzy goes ballistic;
- 2011-2012: release of three commercials ("Walls" - "Helipad" - "Perfect Balance");
- 2014: the 1M resale prices take a significant hit after the introduction of the M3/M4 - oh wait, let me read that again...
Maybe BMW plans an M2 small group reveal this Summer ?
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Thanks
Artemis. Wow, so BMW really has kept this car (M2) secret.