It's actually a good thing for BMW to be 2nd to Toyota. I mean, Let's keep it real. Toyota markets 2 brands: Toyota and Lexus. Toyota to pretty much EVERYONE and ALL families (non luxury). BMW can't compete w that. Lexus, the luxury line of Toyota which is the only Competition we can beat or hang with. With that said, BMW alone is in a good spot. I don't see anyone beating BMW for that 2 spot anytime soon.
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