Quote:
Originally Posted by jstein55
The Germans love to fill any niche they have. Even with the smaller sales numbers, the demand is there. People want their sedans to be coupe-like, and their SUV's to be sedan-like. Love it or hate it, this is probably the most successful niche the Germans have created. The days of a simple and understandable lineup are pretty much over at BMW, MB and now even Audi and Porsche. Surprisingly Mercedes even stated today that they made a mistake in chasing every niche possible as it devalues the brand and misplaces where they should put their resources and money ( https://jalopnik.com/you-are-no-long...des-1845299159)
I do wonder if the X4/6 bring in more money for BMW since despite their sales numbers are smaller, they cost about $5k more than their more "traditional" counterparts on which they are based on, and likely have similar build costs. |
You gotta believe the profit margins are pretty high on the Xeven number SUV's since they share so many parts with the Xodd number SUV's but cost more.