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Great post and awesome stuff from AP.
My comment below is negative sounding, but that is not the intent... I know a ton of R&D $ has been invested and it's a niche automotive company etc.
From my perspective for an average dude doing track days, the ROI, not carbon, I struggle to justify the cost (20% of a 2016 M2) and performance gains unless you are a pretty experienced driver. Plus removing a BMW caliper takes 5 minutes to swap pads, yes annoying but... I'm not not enduro racing at a professional level.
At the end of the day the look/design and performance are A+ and if I had spare change I'd throw down on a set.
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