Quote:
Originally Posted by mkoesel
I think from a marketing perspective, they will want to lead with the G20 in the US. Indeed, yes, just like they held the E84 X1 back to let the higher margin F25 X3 build sales first.
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Good point. The G20 would be more profitable than the F52, and get more coverage in the press. Maybe after a year of the G20 on the market, when people start realizing that even basic G20 models are $45K+ USD, BMW can swoop in with the F52 and say "hey look what you can get for <$40K". That's what I do, at least.