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Originally Posted by bradleyland
Sure. No disagreement there.
Only, that's not what you said.
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Funny, you wrote this
Quote:
Originally Posted by bradleyland
Based on BMW financials, they make a profit of $5k per car, so they're far from NET negative profit. When it comes to customer acquisition costs, Mo is absolutely right. Your least expensive customer acquisition is always repeat business.
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and that's you "stating" they make $5K per car, which is wrong. I was simply trying to point out that it is an average profit per car and that can be made up of a loss and a profit and still "average" out to $5K per car.