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      01-27-2017, 12:32 PM   #102
akkando
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Drives: 17 M2 DCT LBB,11 e90 M3 ZCP IB
Join Date: Jan 2017
Location: Bay Area

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Quote:
Originally Posted by ried View Post
This is the only thing that bums me out about my '17. Would have loved a sunroof.

I suspect that BMW NA didn't anticipate USA customers wanting a sunroof, therefore left it off of the options list. It was a bad decision.
I always look at stuff like this as part of the way they differentiate models from each other, and attempt to make their whole car lineup generate interest from a customer. So for example a customer might want an M2 and a sunroof but you can't get that option, so maybe they would consider going up to an M4 instead? Or option out a 2 series....

It's like the fact that the throttle blip on the manual can't be turned off unless the traction control is all turned off. Why? Perhaps because customers might then consider an M4 instead?

I mean I don't know why BMW picks what features and leaves some out, but I always assume it's a marketing / business reason with stuff like this. They must know that people would WANT these options on an M2.
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