I really don't notice people looking myself but at a gas station where my wife was in the passenger seat she noticed a few who seemed to like it.
First guy just stared and she was "wtf is he looking at" and she stared back giving him the eye. That didn't help. He kept staring. Then she realized he was looking at the car...
Then an elderly gentleman looked at the car, shook his head and smiled.
Oh, and our neighbours friends backed their the car to where I have my M2 and just looked at it for a while. And another neighbour thought it was a $100k car...
I think it's got something to do with the proportions of the car. It's just a cool little car.